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Professional website development is one of Program-Ace’s strong points. We are highly experienced in websites development. Our production leads in its segment and its owners benefit to the maximum. That is why we want to share our experience and determine the main principles of site development.
Regardless of the company maturity and marketing segment the company’s aim is to enlarge the clientele and market niche. In this case Internet is the best solution cause it allows promote the company and potentially get access to huge amount of buyers. Total number of worldwide Internet users is more than 2 milliards and the number of mobile subscribers is around 5 milliards and each of them is a potential customer. That is why careful company website development is very important.
The website development process usually includes the next main stages:
Professional website development is a project involving high experienced developers team:
Before developing a website you have to plan everything carefully and to answer the following questions:
It will be useful to write all the answers to these questions in text document, which will represent initial requirements for starting the project.
Website design is your company's face in the Internet. That is why it is important that your website design is modern and presentable, creative and attractive. Further is for website functionality, which is supposed to transform visitors into customers. Future success of your website depends on creative and talented Designer.
We wrote in our previous articles about creative design and its elements importance.
Design creation starts with the site structure developing and its main page compilation (“Home”, “About Us”, “Contact”, “News”, “Services”, etc.). Thus the overall layout is developed for each page displaying the type and location of major site elements (background image, menu, search, banner, footer, content, news, etc.). Then a main page graphic design is developed, which includes color, background, basic elements compilation, fonts and other rules which are necessary for visually appealing site development.
The site structure and design should meet the following requirements:
After design mockup creating (usually in form of pictures) it is necessary to transfer this mockup to webpage layout using HTML and CSS for browser display. This will require participation of HTML-Coder (Design Slicer). On his skills and abilities depends how the site will be displayed in all browsers (IE, Mozilla, Opera, Chrome, etc.).
The ready website in form of files, pictures, folders list is posted on the web for its testing. For this you need to register your site domain name (web address) and choose the company for hosting (server place where your site will be located).
After this error checking and website features easiness to use should be done. The art of testing should be performed by the Tester (QA). The tester checks website full functionality using different browsers (IE, Opera, Mozilla, Chrome, etc.) and reports the bugs to Web Programmer for fixing.
Stage of the website content filling is one of the most important moments. Correctly filled website is better visible for the visitors, represents information in the best way and can be found easily using Internet search engines. In this case it may be necessary to optimize text and images for efficient arrangement on the website. This task is for Copywriter.
The promotion process is also very important because it includes system of activities aimed on search engine optimization (finding your site in top positions in search engines (Google, Yahoo, Bing, Yandex, etc.)) and increasing your site popularity. This task is for SEO optimizer. Actually SEO optimizer is the only person who knows where to register the site, what search engine optimization techniques are the most effective, how to effectively promote and advertise the site and much more.
The process of promotion and advertising should be performed regularly in order for the website rank to be higher.
If you want the visitors to come to your website, you have to take care of regular maintenance and information updates on the website. News, new articles, services, promotions, responding users’ letters etc. - all this is necessary for "life" and the prosperity of your website. In the big companies, special people, Content managers take care about this – they provide favorable media PR of your website and company as a whole. But if your company does not have such specialists, you can always contact specific companies for this.
While your company grows the website functionality and service list on the website usually increase. This will require website maintenance and its adaptation to changes in your business.
When you see successful website you know that this is result of many experts work. And your website welfare depends on their professionalism first of all.
So our advice is: demand for experts in this field.
Our company has great experience and a skilled team of:
For detail please visit our Web solutions page.