Fashion retail · AR and computer vision

An AR virtual dressing room with a photoreal personal avatar

Program-Ace built FashionTek a mobile app where shoppers scan their face into a 3D avatar and try clothes on it, with physics-based fit and full-size AR placement, to cut returns.

Start a similar project
An AR virtual dressing room with a photoreal personal avatar

Project snapshot

Client
FashionTek
Industry
Fashion retail and e-commerce
Services
AR development, computer vision, mobile development
Platform
iOS and Android (cross-platform)
Technology
Unity, C#, ARKit, OpenCV, .NET
Team
8 specialists (PM, BA, data scientist, UI/UX, 2 frontend, backend, QA)

Overview

Program-Ace built FashionTek a mobile boutique app where a shopper scans their face into a photoreal 3D avatar, tries clothes on it with physics-based fit, and places full-size garments in their room with AR, bringing fitting-room confidence to e-commerce.

The challenge

FashionTek wanted to deliver fitting-room confidence online: a realistic 3D dressing room with a full-size personal avatar, to cut refund rates through better visualization and integrate with e-commerce, while capturing first-party customer data for marketing.

The solution

Program-Ace built a photogrammetry-based avatar and a physics-based virtual try-on.

Custom face scanning that maps the user onto a photoreal 3D avatar.
Real-time clothing simulation modeling material behavior and movement.
A character editor for hairstyles, skin tones, and complexion.
E-commerce API integration syncing the apparel catalog.
AR placement of full-size garments in the real environment.
Technology and approach

How we built it

Built in Unity and C# with ARKit for AR, OpenCV for the face-scanning computer vision, and a .NET backend, the app digitizes a shopper into a photoreal avatar and simulates how garments move and fit on it, then lets the user place full-size clothing in their room through AR.
Unity
Unity
.NET
.NET
Android
Android
ARKit
ARKit
C#
C#
3ds Max
3ds Max

Results and value delivered

The app brought in-store fitting confidence to mobile shopping.

A photoreal personal avatar for realistic virtual try-on.
Physics-based clothing simulation and full-size AR placement.
Better visualization aimed at reducing refunds.
First-party customer data for targeting and retention.
In the client's words
“It combines the confidence of an in-store fitting room with the speed of e-commerce.”
Dov Carpe
CEO, FashionTek

Services and expertise used

Augmented reality development

AR apps that overlay interactive 3D on the real world.

Explore

Computer vision development

Software that reads images and acts on what it sees.

Explore

Retail industry

AR try-on, configurators, and immersive commerce.

Explore

Project gallery

Related success stories

FurnitARe AR furniture app
3D urban digital twins for smart cities
3D Visualization

3D urban digital twins for smart cities

By developing Cesium-powered digital twins of Limassol and Leipzig, Program-Ace provided municipal and real estate teams with browser-based tools to monitor traffic, air quality, and weather in real time.

Read story
Gap Inc. active threat simulation
Retail

Gap Inc. active threat simulation

Program-Ace built an emergency preparedness simulation for Gap Inc. to train employees for critical threats across stores, offices, and distribution centers.

Read story
AI sales assistant for automotive showrooms
Automotive

AI sales assistant for automotive showrooms

Program-Ace has developed a virtual assistant powered by real-time AI communication, helping organizations automate support, sales, and training.

Read story
Let's Talk

Start a project with us

Tell us about the procedures you need to train and the outcomes you want to measure. We will route your inquiry to the right expert and map a custom approach.

Cyprus +357 22 056047 · USA +1 888 7016201
30+
Years on the market
900+
Projects delivered
150+
In-house experts

By sending this form you agree to our Privacy Policy. Your details are added to our CRM for further communication only. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.